Homegrown AI-Powered Smart Devices Startup Qubo Records INR 275 cr Revenue in FY’25

Qubo, the premium smart devices brand from the Hero Group, today announced a major revenue milestone – crossing more than Rs 275 crores in the just concluded financial year.

An impressive feat for one of the rare AI-powered tech product startups from India that has already shipped over a million devices.

Starting with a Smart Security Camera in 2019, the brand today offers an extensive suite of products including Smart Door Locks, Video Doorbells, Dashcams, GPS Trackers, Smart Appliances – most of them bestsellers in their categories.

“When we started in 2019, we took the hard but right call of building a technology brand here in India. Not just in terms of software, but the entire tech stack including the hardware - with products designed & engineered for Indian homes & use cases. After more than 5 years of doing this, we are truly proud of our journey till date but we’re just getting started," Nikhil Rajpal, CEO of Qubo, said.

Sustained investments in brand building coupled with expansion of its retail footprint has brought Qubo a lot closer to its target audience, especially in metros & other Tier 1 cities.

The brand continues its omnichannel presence by being available across all major ecommerce & quick commerce platforms such as Amazon, Flipkart, Blinkit along with its own D2C website & more than 3000 retail stores on-ground.